Jim Iyoob has spent more than 35 years inside contact centers – not advising from a distance, but running operations, making technology decisions, and living with the consequences of both.|He currently serves as President of ETS Labs and Chief Revenue Officer at Etech Global Services, a global BPO operating nine contact centers across the United States, India, and Jamaica, serving Fortune 500 clients across multiple verticals.|His career covers the full range of contact center operations: inbound and outbound voice, live chat, inside sales, workforce management, speech analytics, and the practical implementation of AI at production scale.|That operational background is what separates him from most people talking about AI in this industry. He has run the deployments, measured the results, and worked through the failures that never make it into vendor case studies.|That experience led directly to ETS Labs, where the focus is building purpose-built AI tools for contact center environments. The flagship product, QEval™, is an AI-driven quality management platform that delivers 100% interaction coverage, real-time coaching, and deployment measured in days rather than months.|Jim is a recognized voice across the contact center and customer experience industry. He is a regular keynote speaker and panelist at major industry events including Customer Contact Week, Customer Connect Expo, and ICMI.|He serves on the Customer Contact Week Advisory Board and has been a judge for the Stevie Awards for Sales and Customer Service.|He has co-authored five books on customer experience and AI, contributed to Contact Center Pipeline, Connections Magazine, CIO Review, and CMSWire, and has been named an ICMI Top 25 Thought Leader and inducted into the CX Hall of Fame.|Jim is based in San Antonio, Texas.